I am very excited to announce that our app, HurricaneTrack, will be available for purchase in the App Store beginning August 1. It will be released for iPhone, iPod Touch and iPad first followed by an Android version just as soon as possible.
With a wide variety of hurricane and weather related apps already available, what makes HurricaneTrack different? It’s simple. We take you there. HurricaneTrack was designed to keep its users informed before, during and after a hurricane. Here’s how…
Each day, a detailed but concise video blog, the Hurricane Outlook and Discussion, will be posted to the app. It will cover any potential development areas in the Atlantic and east Pacific through the use of satellite pictures, maps and other graphics. Think of it as your daily hurricane video briefing and therefore as a tool to keep you informed. When there is the threat of landfall, the video blog will highlight the potential impacts, what to expect and what our plans are for field coverage. The daily video blog is sure to be a very popular feature. Keep in mind that during the off-season, the video blog will address other severe weather threats such as winter storms and tornado outbreaks. This makes the app useful even when we’re not in hurricane season.
Of course, the app will also have our social media feeds dynamically updating as we post info to Twitter or Facebook. This blog will also update anytime we post new blogs to the site.
When a hurricane is threatening to make landfall along the U.S. coastline, the app will become your portal for a vast amount of information and live data. This is the true heart of what HurricaneTrack is all about. From the moment we leave the driveway to head to the landfall zone, HurricaneTrack will keep you up to date. You can track our progress via GPS position right in the app. We have a live web cam that will update the image directly from our specially equipped hurricane tracking Chevy Tahoe 24 hours a day during the entire field mission.
You want video updates? We will deliver. The field mission video blogs will be a fantastic way for you to stay up to date on not only our mission to cover the hurricane, but also what is going on with the hurricane and the region it is forecast to impact. I am not talking about a few video posts each day. This is the next level. I am talking about several video posts each hour, each day, of the entire field mission! Each video will give you a chronological storyline of what is happening on the ground. As the hurricane draws closer, the video blogs will become increasingly important as we will be able to provide you with real information on actual conditions where the hurricane is coming ashore. You will feel like you are right there with us, experiencing the effects right along with us.
Live Weather Data and Web Cam
No other hurricane tracking app provides its own live weather data from instruments set up specifically for that hurricane landfall. HurricaneTrack will feature data from three 5-meter wind towers equipped with high-end RM Young wind and pressure sensors. We are not talking home weather stations here. This is the same equipment that NOAA uses on their Hurricane Buoys and Sentinels to gather live data during the most intense hurricanes. Our wind towers will be deployed to capture the best possible data. Each site will be labeled and ID’d in the app so you will know right where it is. The data will upload to the app dynamically every 60 seconds! You can literally watch the data change – no need to refresh, the app does it for you. In addition to the live weather data, each tower will also have a live web cam running, also posting an image every 60 seconds. There is simply no better way to monitor real time conditions during a hurricane than with HurricaneTrack.
When the hurricane has made landfall and the focus turns to the aftermath, we’ll be there. I have learned more and more that the demand for information in the post-hurricane period is almost as high, if not higher, than during the landfall itself. People want to know “what happened?” We will help to answer that question by use of post-hurricane video blogs, photos and reports. Depending upon the severity of the hurricane, we plan to remain in the region affected for several days after landfall. We can then utilize the reach of the app to provide detailed information through our video posts about the aftermath and what areas appear to need the most help. When the wind dies down, we won’t take off and leave the aftermath in our rear view mirror. Our work continues and we will do our best to continue to post info from the affected region. This is what will make HurricaneTrack the complete package.
On August 1 the app will be available for purchase for iPhone, iPod Touch and iPad (keep in mind we do not have an iPad specific version though HurricaneTrack will work on an iPad). We will have a special introductory price for a limited time only. This is the first version of the app. It is up to you, our audience, to support it and help to make future updates possible. Show us how important it is to you. Post feedback, let us know what we can do to improve and what features would really be helpful in future updates.
Version 1.0 is information driven. There are no tracking maps, model plots or satellite pictures. That will come. I do not want to re-produce what so many other apps already have. Instead, I focused on creating an information based product that will serve as an excellent foundation on which to grow. The maps, model plots, sat pics, etc will come. When they do, they will exceed your expectations. If you want to stay up to date with our brand of hurricane news and information, plus the exclusive field mission features, then HurricaneTrack is a must-have app. Next Wednesday, you can be among the first to get it!